The management of art and its market
The Master's Degree Course in Art, Valorization Strategies and the Markets will allow you to discover a new, fascinating scenario, and will provide you with the appropriate preparation to become a professional in culture and creativity.
120
2 years
Italian
Milan
81,8*
The Master's Degree Course in Art, Valorization Strategies and the Markets provides advanced skills in art history, management, organisation and economics specific to the cultural professions market and the arts system. This specialised course aims to train managers, critics, art exhibition curators, cultural communicators, gallery owners, museum directors and consultants capable of managing the relationship between art and the market in all its phases. In particular, understanding and controlling cultural production processes, designing, organising and communicating art events, and disseminating art also through digital systems.
The Course comprises a series of lectures followed by one-to-one experiences with practising professionals, seminars, workshops and 'in the field' experiences, alongside an ample range of workshop activities. Cycles of lectures with protagonists of the art, culture and entertainment system, opportunities for interaction with public and private institutions and foundations (such as the Fondazione Sandretto Re Rebaudengo), projects and collaboration with external bodies, internships and apprenticeships with national and international partners complete the programme. In order to further strengthen the professionalising structure, particular emphasis is placed on the curatorial and digital area of training, offering students the opportunity to choose their specialisation. Thanks to agreements with European and non-European universities, in the first semester of the second year, students have the opportunity to enhance their curriculum with a study period abroad.
The international educational offer is further enriched by the possibility of obtaining a double Italian-French Master’s degree thanks to the agreement that IULM University has entered into with ICART (L'école du management de la culture et du marché de l'art) in Paris. In the second semester of the second year, workshops on design, production and artistic and cultural communication in partnership with leading organisations and institutions on the Italian scene based in Milan (including the Leonardo da Vinci National Museum of Science and Technology, MEET - International Centre for Digital Culture) allow students to work on the realisation of specific projects, on their premises and in close contact with professionals working in the sector. The two-year course concludes with the writing and discussion of the thesis.
*data 1 year after graduation (Almalaurea Report 2024)
Faculty | Arts and tourism |
---|---|
Course name | Arts, development and market |
Name of the course in English | Art, Valorization Strategies and the Market |
Type of course | Master's degree |
Academic year | 2023/2024 |
Order | D.M. 270/2004 |
Degree class | LM-89 - History of art |
Type of access | Course with scheduled number of places with selective knowledge test |
Language in which the course is held | Italian |
Students enrolled in the Master's degree in Art, Valorisation Strategies and the Market have the opportunity to earn a double degree in cooperation with ICART Paris by attending the Master's degree in Marché International de l'Art for one semester; the programme is taught in French. To acquire the French master's degree, students will conclude their course with a professional thesis. Mobility is regulated by the Erasmus call for applications and is eligible for EU funding.
Requirements and details are published annually in the call for applications.
In the Master's Degree Course in Art, Valorization Strategies and the Markets, artistic and critical-methodological knowledge is combined with legal-economic knowledge in order to provide different approaches to analysing and interpreting all aspects of art and its markets.
In the first year, in particular, students have the opportunity to deepen their studies of visual cultures, collecting and the antiques market, as well as narrative techniques for art events, and to analyse the legal-economic dimension of the cultural heritage system, with specific focus on museum management, art market strategies and new forms of business.
In the second year, on the other hand, students address theoretical and practical issues related to the design of artistic and cultural events, and the relationship between art and the web, exploring the connection between philosophy and the art world.
The second-year course is rounded out with workshops on design, production and artistic-cultural communication in collaboration with leading Italian organisations and institutions. Partners who, by opening the doors of their offices, guarantee our students the opportunity to gain experience on concrete projects in direct contact with expert staff working in the various sectors of the cultural professions system. A professionalising opportunity that enriches the overall training offer and the individual subjects taught in a perspective of synergy between the academic world and the world of work.
Lessons in class followed by direct experience with professionals in the sector, seminars in preparation for workshops and "in the field" experiences, alongside extensive workshop activities, form the backbone of the Degree Course. Cycles of seminars with leading figures from the art, culture and entertainment system, opportunities to meet with public and private institutions and foundations, projects and collaborations with external bodies, internships and apprenticeships in Italy and abroad complete the programme.
The Master's thesis, together with project work realised in the workshop on design, production and artistic and cultural communication, completes the students' course of study.
During your Master's degree course in Art, Valorization Strategies and the Markets you will acquire knowledge and methodological practices useful for managing cultural production processes.
The course provides advanced skills in art history, economics, management and organisation specific to the cultural professions market and the arts system. It is a specialised programme aimed at training managers, critics, cultural communicators, gallery owners, museum directors and consultants who are capable of managing the relationship between art and the markets in all its phases. A programme of studies that allows you to deepen and consolidate theoretical knowledge and also enables you to acquire the methodological practices useful to understand and develop forms of cultural production, to organise and curate events and art exhibitions, and to communicate and disseminate art also through new digital systems.
The course is characterised by subjects including:
- Visual Cultures
- Professions in Art
- The Museum System
- Curatorial Studies
- Digital Media Curatorship
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