Effie Awards Ceremony at IULM University

Next September 15 at 5 p.m., the IULM Auditorium will host the Awards Ceremony of the 7th Effie Awards Italy, a prestigious international award dedicated to the effectiveness of marketing and communication campaigns.

What is the Effie Award

Created in the United States in 1968 and now spread to more than 50 countries, the Effie Award represents the world's leading award celebrating the effectiveness of communication strategies. The objective is not only to reward creative ideas, but above all to enhance the campaigns that have been able to achieve concrete and measurable results.
In this sense, the Effie Awards is proposed as a true permanent forum, which contributes to spreading a culture based on the clear definition of objectives and the timely evaluation of results, fostering an increasingly solid strategic dialogue between companies and agencies

The event at IULM

The collaboration between IULM and Effie Awards is part of the broader policy of relationship management and stakeholder listening promoted by our University.
This collaboration was specifically born within the Steering Committee of the Bachelor of Corporate Communication and Public Relations, of which prof.ssa Silvia Ravazzani, and in which representatives of UNA-Communication Companies United and UPA-Utenti della Pubblicità Associati, the associations that organize the Effie Awards, will participate as permanent members.

Also present at the ceremony will be IULM's Third Mission Delegate, Prof. Alessandra Mazzei.
The ceremony will be presented by Melissa Greta Marchetto, with musical accompaniment by the Street Clerks and a live art performance by Outdoora.

- Date: Sept. 15, 2025
- Time: from 5 p.m.
- Location: IULM Auditorium, Via Carlo Bo 7 - Milan
- Admission: free upon registration

Download the event poster here
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