A series of meetings on the fashion distribution chain
A workshop, in ten appointments, aimed at students of Fashion and Creative Industries.
From April 9 to May 28 at IULM the Fashion Distribution Chain Workshop, a series of meetings curated by Dr. Francesco Casile, a leading figure in the fashion industry and the internationalization of Made in Italy.
The workshop, divided into ten appointments, is aimed at students of the Bachelor's Degree Course in Fashion and Creative Industries and was created with the objective of offering a direct confrontation with some of the most authoritative voices of the Italian fashion system. Entrepreneurs, journalists, communication experts, buyers and trade fair organizers will bring their concrete experience to the classroom, recounting business models, distribution strategies and new trends.
📅 Here the full program:
1) Wednesday, April 9 - 9 a.m.-10:30 a.m. - Room 113
Gionata Reverberi, CEO Kangra
The plans, projects and ideas of a historic brand
2) Wednesday, April 16 - 9 a.m.-10:30 a.m. - Room 113
Cristiano Zanni, Hub Style Director
Ilenia Totino, TV Host
How to communicate a brand through print media
3) Wednesday, April 30 - 9:00-10:30 a.m. - Room 153
Federica Camurati, Journalist Milano Finanza Fashion
The new language of fashion
4) Wednesday, April 30 - 10:30 a.m.-12:00 - Room 153
Walter Prati, CEO G P Poland Group
Mauro Calligari, Owner Studio Zeta
How to distribute Made in Italy abroad
How to distribute the brand in Italy
5) Tuesday, May 6 - 9:00-10:30 a.m. - Room 133
Antonio Palladino, President "Vi Presento Italia"
Green fashion, truly sustainable fashion
With two totally green fashion entrepreneurs
6) Wednesday, May 7 - 9 a.m.-10:30 a.m. - Room 153
Max Bizzi and Brenda Bellei Bizzi, Owners of White
The importance of trade shows in the fashion industry
7) Wednesday, May 7 - 10:30 a.m.-12:00 - Room 153
Gruppo Baglioni Brescia, clothing store
The return of the physical store combined with online
8) Wednesday, May 14 - 10:30 a.m.-12:00 - Room 153
Maura Basili, President CBI Camera Buyer International
The Italian reality of Best Shop stores
9) Wednesday, May 21 - 10:30-12:00 - Room 153
Lorenza Bassetti, CEO Ad Mirabilia
The importance of communication not only in the fashion industry
10) Wednesday, May 28 - 10:30 a.m.-12:00 - Room 153
Mario Boselli, Honorary President Camera Nazionale della Moda Italiana and President Fondazione Italia Cina
The fashion industry: our country's second economy
The project is part of the Badge of Honour activities for students of the Bachelor's Degree in Fashion and Creative Industries only. Students' participation in at least six meetings will correspond to the completion of 1 of the 6 activities, for the purpose of obtaining the Badge of Honour