Enrolment fee for italian students: € 8.000 + VAT
pre-enrolment fee € 134,20 (deductible from the first instalment)

I instalment € 1.745,80 at the time of enrolment
II instalment € 1.880 by 15 December, 2026
III instalment € 3.000 by 15 March,  2027
IV instalment € 3.000 by 15 May, 2027

Enrolment fee for international students: € 11.712
pre-enrolment fee € 134.20 (deductible from the first instalment)

I instalment € 1.745,80 at the time of enrolment
II instalment € 1.880 by 15 December, 2026
III instalment € 3.976 by 15 March , 2027
IV instalment € 3.976 by 15 May , 2027


The pre-enrolment fee will be deducted from the I instalment upon confirmation of enrollment. No refund will be due to students who do not confirm enrolment or fail the selection process.

Late fees

Late payment of university instalments are charged with a late payment fee of € 75,00.

Admission Application

The application for admission can only be made at the address: http://servizionline.iulm.it/

> If you are an IULM student, enter your username and password to access your personal page; go to the secretarial section and select pre-enrolments

> If you are a student from another University, proceed with the registration and go to the personal page; go to the secretarial section and select pre-enrolments.

From your personal page you have to:

1. indicate the chosen Master (you can submit more questions for different courses)
2. upload the following documents in pdf: (not for students from IULM degree courses)

• photocopy of identity card
• photocopy of tax code
• optional degree certificate / original transcript with exams
• resume

3. photocopy of payment of pre-enrolment fee

The admission application is confirmed only after verification by the Banking Institute of the payment of the admission fee of € 134.20 deductible from the first installment of the enrollment fee, in case of confirmation of enrollment and after verification of the curricular requirements for admission to the Masters.

No refund will be due to you if you choose not to confirm the registration.

PLEASE NOTE: this procedure is the same for both private and corporate registrations and with VAT numbers. In the case of a company registration / VAT number, at the end of the online process, it is also necessary to send an email to [email protected] to confirm the type of registration. Further information can be found at this link.

Selections
Once the documents have been received, and after an initial check of them, the secretariat contacts the candidates to arrange a selection interview with the coordination of the Master aimed at ascertaining the motivation and personal aptitudes of the candidates.

Our partner companies actively contribute to the educational journey by sponsoring merit-based awards. These are competitively assigned to teams that demonstrate excellence, high-quality project development, and the ability to achieve innovative solutions during project work sessions.

Examples of Past Project Works:

PEPSICO – Communication Project for New Product Launch
Development of an integrated communication plan for the launch of Cheetos in the Italian market, focusing on positioning, targeting, and multi-channel activation.

WHIRLPOOL – Branding and Positioning Project
Design of a communication strategy aimed at enhancing the 6TH SENSE technology as a distinctive brand asset and a credible driver of its wellbeing promise.

FEDRIGONI – Corporate Communication and Sustainability Project
Development of a multi-channel, multi-stakeholder communication strategy to narrate the company’s energy transition journey and sustainability goals.

LANCERS – Product and Packaging Design Project
Creation of two special edition labels for Lancers White and Lancers Rosé, tailored for the Italian market.

BUZZTECH – Social Media Listening and Data Visualization Project
Analysis and visualization of digital data applied to the art and exhibition sector, with the aim of generating strategic communication insights.

HARIBO – Trade Marketing Project
Development of innovative strategies to increase in-store engagement and brand awareness.

GRUPPO CIMBALI – Digital Strategy and E-commerce Project
Redesign of the online strategy and development of digital initiatives to promote the B2C e-commerce of the Faemina coffee machine.

KANTAR – Marketing Analytics Project ("Insight to Action")
Transformation of market insights into strategic and operational actions to drive growth and improve performance in the FMCG sector.

YEG! – Event Marketing and Customer Experience Project
Design of an interactive experience across all event phases (pre, during, and post), leveraging D-Motion technology for data collection and activation.

YOURBIZ – Digital Marketing and Lead Generation Project
Development of an innovative plan to enhance brand awareness and lead generation for Demand Generation and DAM Method services.

YEG! – Sensory Marketing Project
Design of olfactory marketing solutions aimed at strengthening brand experience.

MAYBORN GROUP – International Brand Awareness Project
Development of a strategy to increase brand awareness for Tommee Tippee among pregnant women in South Africa and Spain during the Covid-19 period.

Examples of Learning Incentives from Past Editions

• COPERNICO challenged students to design the future of co-working spaces through international benchmarking and field observation. Students became part of a leading smart working ecosystem, gaining immersive access to its hubs and exclusive networking opportunities with managers.

 • SALESFORCE supported students in achieving certification as Marketing Cloud specialists.

• YOURBIZ guided students toward obtaining professional HubSpot certifications.

• DALE CARNEGIE trained students to become experts in the relationship selling model.

• CIMASC (Center for International Marketing & Sales Communication – IULM University) enabled students to earn certification as specialists in sales transformation models.

Loans
The IULM University together with Banca Popolare di Sondrio supports the need for high-level specialist training by allowing the financing of the Masters with specific financing formulas and subsidized loans. For any information contact the bank by phone on 02.8188861 or write to [email protected].

Benefits
Special concessions are also provided for Companies and Institutions that enroll two or more employees in the Masters or Courses.