Stefania Romenti

Associate professor

Proxy to Sustainability and Social Responsibility

Department of Business, Law, Economics and Consumption
Faculty of Communication

Curriculum Vitae

CURRENT POSITION:

Associate Professor in Strategic communication, IULM University, Italy
Adjunct Professor in Corporate Communication, IE Business School Madrid
Delegate of the Rector for the Sustainability, IULM University, Italy
Chair of the Master Program in Strategic Communication (taught in English), IULM University
Academic Director of the Research Center in Strategic Communication, IULM University
Academic Director of the Executive Program in Measurement and Evaluation of PR and Communication, IULM University, Milan
Member of the teaching and research commission of the PhD program in Communication, Markets and Society
Director of EUPRERA (European Public Relations Education and Research Association)
Member of Advisory Board of the “Sustainability Communication Centre” (SCC) (Università di Salerno)
Member of the AMEC (Association for Measurement and Evaluation of Communication) Academic Advisory Board
Member of Scientific Committee of the PR and Corporate Communication Programme at Escola Superior de Comunicacao Social (Lisbon, Portugal)
Member of the Scientific Committee of the “Corporate Communication” Series of Franco Angeli Publisher, Milano

RESEARCH LINES:

strategic communication, corporate communication, CSR communication, measurement and evaluation, stakeholder engagement.

DISCIPLINARY GROUP:

Economia e gestione delle imprese 13B/ SECS-P08

Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.

Publications

SELECTED PUBLICATIONS

Journal articles

Valentini C., Romenti S., Murtarelli G., Pizzetti M.(2018), “Digital Visual Engagement: influencing purchase intentions on Instagram”, Journal of Communication Management, 22(4), 362-381

Biraghi S., Gambetti R., Romenti S. (2017). “Stakeholder Engagement beyond the Tension between Idealism and Practical Concerns”, International Journal of Business and Management, 12(2)

Romenti S., Murtarelli G., Meggiorin K., Valentini C. (2016), “Measuring Online Dialogic Conversations’ Quality: A Scale Development”, Journal of Communication Management

Valentini C., Romenti S., Kruckberg D. (2016), “Language and Discourse in Social Media Relational Dynamics: A Communicative Constitution Perspective”, International Journal of Communication, 10(2016), pp.4055-4073.

Miglietta A., Romenti S., Sartore A. (2015) “Entrepreneurial narratives for resource acquisition in the Italian creative industries. A qualitative study”, Sinergie.

Illia L., Romenti S., Zyglidopoulos S., (2015), “Creating Effective Dialogue About Corporate Social Responsibility”, MIT Sloan Management Review, Fall.

Illia L., Romenti S., Rodriguez B., Murtarelli G., Carroll C. (2015), “Exploring Corporations’ Dialogue About CSR in the Digital Era”, Journal of Business Ethics

Romenti S., Murtarelli G., Valentini C.(2014). Organisations’ conversations in social media: applying dialogue strategies in times of crises. Corporate Communications: an International Journal. Vol. 19 (1).

Romenti S., Murtarelli G., Illia L., Rodriguez B., Carroll C. (2013). Make it Personal. Storytelling Helps Employees with their Companies CSR Initiatives. Communication World. January-February 2013.

Illia L, Zyglidopoulos C, Romenti S, Rodriguez B, Gonzales A (2013). Communicating Corporate Social Responsibility with a Cynical Public. Sloan Management Review, 54 (3), pp.15-18.

Illia L, Romenti S, Invernizzi E, Gonzales A, Zyglidopoulos C, Rodriguez B (2012). CSR Disclosure: Cross-national Differences in Seven European Countries. Mercati e Competitività, n.4, pp.123-146.
Invernizzi E, Biraghi S, Romenti S (2012). Entrepreneurial communication and the strategic role of internal communication. Sinergie, n.87, pp. 149-170.
Invernizzi E, Romenti S, Fumagalli M (2012). Identity, communication and change management in Ferrari. Corporate Communications: an International Journal, vol. 17, pp. 483-497.
Valentini C., Romenti S (2011). Blogging about crises: The role of online conversations in framing Alitalia's performance during its crisis. Journal of Communication Management, 15(4), pp.298-313.
Valentini C., Romenti S (2011). The press and Alitalia’s 2008 crisis: issues, tones, and frames. Public Relations Review, 37(4), pp.360-365.
Romenti S., Valentini C (2010). Communication Models of Crisis Responses. A Situational Analysis of Alitalia Case Study, Corporate Communications: an International Journal, 15(4).
Romenti S (2010). Reputation and Stakeholder engagement: an Italian case study, Journal of Communication Management, 14 (4).
Invernizzi E., Romenti S (2009). Institutionalisation and Evaluation of Corporate Communication in Italian Companies, International Journal of Strategic Communication, 3(2).

Books

Romenti S. (2016), Misurare la performance della comunicazione d’impresa. Franco Angeli.
Invernizzi E, Romenti S. (2013). Relazioni pubbliche e corporate communication. 1. Le competenze e i servizi di base. p. 1-357, Milano: McGraw-Hill.
Invernizzi E, Romenti S (2012). Relazioni pubbliche e corporate 2. La gestione dei servizi specializzati. p. 1-357, Milano: McGraw-Hill.
Romenti S. (2005) Valutare i risultati della comunicazione: modelli e strumenti per misurare la qualità delle relazioni e della reputazione, Milano, Franco Angeli.

Selected Chapters in books

Valentini C., Romenti S., Kruckberg D., (2017) A Communicatively Constituted Online Crisis: A Theoretical Proposition for Studying Crisis Development on Social Media Conversations. In Duhe S.(ed.), New Media and Public Relations, Peter Lang.
Valentini C., Romenti S., Kruckberg D., (2017), “Handling Crises in Social Media. From Stakeholder Crisis Awareness and Sense-making to Organizational Crisis Preparedness” in Yin Y., Austin L., Social media and Crisis Communication, SAGE
Romenti S., Murtarelli G., Valentini C. (2015) A reputation measurement model for online stakeholders : Concepts, evidence and implications. In Ordeix E.; Carayol V.; Tench R. (ed book), “Public Relations, Values and Identity”, Brussels: Peter Lang.
Invernizzi E., Romenti S. (2015). Adopting an Entrepreneurial Perspective to the Study of Strategic Communication. In Holtzhausen D. and Zerfass A. (edited by), Handbook of strategic communication, Routledge.