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Stefania Romenti

Full professor
Stefania Romenti

Pro-Rector for Educational Affairs

Department of Business, Law, Economics and Consumer Behaviour
Faculty of Communication
Stefania Romenti

Contacts

Individual tutorial

Timetable

Upon reservation to be agreed with the teacher by e-mail.

CURRENT POSITION:

Stefania Romenti, Ph.D, is Full Professor in Strategic communication and PR at IULM university (Milan, Italy) and Chair of the Master of Science in Strategic Communication (taught in English Language). She is Pro-Rector for Educational Affairs and Track Chair of Sustainable Marketing of Società Italiana Marketing (SIM). She is Director of the Executive Master in Corporate Public Relations (IULM University) and Coordinator of the PhD program in Communication, Markets and Society at IULM University. She is Past President of EUPRERA (European Public Relations Education and Research Association). She is Director of the Research Center in Strategic Communication (CECOMS) at IULM University. Her research combines a communicative perspective with a concern for contemporary managerial issues and challenges. She published two monographs, 11 edited volumes and dozens articles in top international peer-reviewed management journals (i.e. Journal of Business Ethics, MIT Sloan Review, Journal of Business Research, TQM Journal) and communication journals (i.e. International Journal of Strategic Communication, Journal of Communication Management, Corporate Communication: an International Journal, Public Relations Review).

RESEARCH LINES:

Strategic communication, corporate communication, CSR communication, measurement and evaluation, stakeholder engagement.

DISCIPLINARY GROUP:

Economia e gestione delle imprese 13B/ SECS-P08.

 

 

Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.

    SELECTED PUBLICATIONS


    Journal articles

    Valentini C., Romenti S., Murtarelli G., Pizzetti M.(2018), “Digital Visual Engagement: influencing purchase intentions on Instagram”, Journal of Communication Management, 22(4), 362-381

    Biraghi S., Gambetti R., Romenti S. (2017). “Stakeholder Engagement beyond the Tension between Idealism and Practical Concerns”, International Journal of Business and Management, 12(2)

    Romenti S., Murtarelli G., Meggiorin K., Valentini C. (2016), “Measuring Online Dialogic Conversations’ Quality: A Scale Development”, Journal of Communication Management

    Valentini C., Romenti S., Kruckberg D. (2016), “Language and Discourse in Social Media Relational Dynamics: A Communicative Constitution Perspective”, International Journal of Communication, 10(2016), pp.4055-4073.

    Miglietta A., Romenti S., Sartore A. (2015) “Entrepreneurial narratives for resource acquisition in the Italian creative industries. A qualitative study”, Sinergie.

    Illia L., Romenti S., Zyglidopoulos S., (2015), “Creating Effective Dialogue About Corporate Social Responsibility”, MIT Sloan Management Review, Fall.

    Illia L., Romenti S., Rodriguez B., Murtarelli G., Carroll C. (2015), “Exploring Corporations’ Dialogue About CSR in the Digital Era”, Journal of Business Ethics

    Romenti S., Murtarelli G., Valentini C.(2014). Organisations’ conversations in social media: applying dialogue strategies in times of crises. Corporate Communications: an International Journal. Vol. 19 (1).

    Romenti S., Murtarelli G., Illia L., Rodriguez B., Carroll C. (2013). Make it Personal. Storytelling Helps Employees with their Companies CSR Initiatives. Communication World. January-February 2013.

    Illia L, Zyglidopoulos C, Romenti S, Rodriguez B, Gonzales A (2013). Communicating Corporate Social Responsibility with a Cynical Public. Sloan Management Review, 54 (3), pp.15-18.

    Illia L, Romenti S, Invernizzi E, Gonzales A, Zyglidopoulos C, Rodriguez B (2012). CSR Disclosure: Cross-national Differences in Seven European Countries. Mercati e Competitività, n.4, pp.123-146.   
    Invernizzi E, Biraghi S, Romenti S (2012). Entrepreneurial communication and the strategic role of internal communication. Sinergie, n.87,  pp. 149-170.
    Invernizzi E, Romenti S, Fumagalli M (2012). Identity, communication and change management in Ferrari. Corporate Communications: an International Journal, vol. 17, pp. 483-497.
    Valentini C., Romenti S (2011). Blogging about crises: The role of online conversations in framing Alitalia's performance during its crisis. Journal of Communication Management, 15(4), pp.298-313.
    Valentini C., Romenti S (2011). The press and Alitalia’s 2008 crisis: issues, tones, and frames. Public Relations Review, 37(4), pp.360-365.
    Romenti S., Valentini C (2010). Communication Models of Crisis Responses. A Situational Analysis of Alitalia Case Study, Corporate Communications: an International Journal, 15(4).
    Romenti S (2010). Reputation and Stakeholder engagement: an Italian case study, Journal of Communication Management, 14 (4).
    Invernizzi E., Romenti S (2009). Institutionalisation and Evaluation of Corporate Communication in Italian Companies, International Journal of Strategic Communication, 3(2).

    Books

    Romenti S. (2016), Misurare la performance della comunicazione d’impresa. Franco Angeli.
    Invernizzi E, Romenti S. (2013). Relazioni pubbliche e corporate communication. 1. Le competenze e i servizi di base. p. 1-357, Milano: McGraw-Hill.
    Invernizzi E, Romenti S (2012). Relazioni pubbliche e corporate 2. La gestione dei servizi specializzati. p. 1-357, Milano: McGraw-Hill.
    Romenti S. (2005) Valutare i risultati della comunicazione: modelli e strumenti per misurare la qualità delle relazioni e della reputazione, Milano, Franco Angeli.

    Selected Chapters in books

    Valentini C., Romenti S., Kruckberg D., (2017) A Communicatively Constituted Online Crisis: A Theoretical Proposition for Studying Crisis Development on Social Media Conversations. In Duhe S.(ed.), New Media and Public Relations, Peter Lang.
    Valentini C., Romenti S., Kruckberg D., (2017), “Handling Crises in Social Media. From Stakeholder Crisis Awareness and Sense-making to Organizational Crisis Preparedness” in Yin Y., Austin L., Social media and Crisis Communication, SAGE
    Romenti S., Murtarelli G., Valentini C. (2015) A reputation measurement model for online stakeholders : Concepts, evidence and implications. In Ordeix E.; Carayol V.; Tench R. (ed book), “Public Relations, Values and Identity”, Brussels: Peter Lang.
    Invernizzi E., Romenti S. (2015). Adopting an Entrepreneurial Perspective to the Study of Strategic Communication. In Holtzhausen D. and Zerfass A. (edited by), Handbook of strategic communication, Routledge.

     

     

    Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.