Daniela Corsaro
Contacts
Telephone
+39 02 891412664
Email
[email protected]
Individual tutorial
Timetable
Next individual tutorial of the teacher will take place on
- January 26th from 2.30 to 3.30 pm
Daniela Corsaro is Associate Professor of Marketing.
She has been a researcher and lecturer in Marketing, Communication management, Customer and Sales strategies at the Catholic University of Milan and Rome, where she also obtained her PhD in Business Management.
She has worked as a post-doctor at the University of Lugano and the Manchester Business School, where she is an honorary research fellow.
She has published several articles in national and international journals including Industrial Marketing Management, Journal of Business Research, Marketing Theory, and Service Industries Journal.
MAIN AREAS OF SCIENTIFIC INTEREST
- Value processes in relationships and networks
- Representations and symbols value in relational interaction
- Digital marketing
- Sales transformation, social selling, automation and artificial intelligence
- Big data and Social CRM
- Service innovation
Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.
COURSES 2022/2023
Bachelor of Science in Corporate Communication and Public Relations
Master's Degree in Marketing, Consumption and Communication
- Marketing (advanced) (Gruppo 1)
- Marketing (advanced) (Gruppo 2)
- Media Marketing Strategies And Techniques
Master's Degree in Artificial Intelligence, Business and Society
Master's Degree in Specialised Translation and Conference Interpreting
COURSES 2021/2022
Bachelor of Science in Corporate Communication and Public Relations
Master's Degree in Artificial Intelligence, Business and Society
Master's Degree in Marketing, Consumption and Communication
- Marketing (advanced) Gruppo 1
- Marketing (advanced) Gruppo 2
- Media Marketing Strategies and Techniques
COURSES 2020/2021
Bachelor of Science in Corporate Communication and Public Relations
Master's Degree Course in Marketing, Consumption and Communication (Address: Digital Marketing Management)
- Digital marketing strategies and techniques — Digital content marketing
Master's Degree Course in Marketing, Consumption and Communication
- Advanced marketing (Group 2)
COURSES 2019/2020
Bachelor of Science in Public Relations and Business Communication
Master's Degree Course in Marketing, Consumption and Communication
Master's Degree Course in Marketing, Consumption and Communication (Address: Digital Marketing Management)
- Digital marketing strategies and techniques
COURSES 2018/2019
Bachelor of Science in Public Relations and Business Communication
Master's Degree Course in Marketing, Consumption and Communication (Group 2)
Master's Degree Course in Marketing, Consumption and Communication (Address: Digital Marketing Management)
- Digital marketing strategies and techniques
COURSES 2017/2018
Bachelor of Science in Public Relations and Business Communication
Master's Degree Course in Marketing, Consumption and Communication (Group 2)
Master's Degree Course in Marketing, Consumption and Communication (Address: Digital Marketing Management)