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Founder, DZ Consulting
April 2022 – Present
Partnering with clients on strategic projects providing direction, oversight and expert revenue management and commercial leadership for the development, implementation and review of revenue and commercial strategies with a focus on hospitality industry.
As an Accredited Change Professional (Specialist) with Change Management Institute (CMI), advising and supporting organizations in sustainable transformational change to successfully navigate through critical business challenges and address complex issues.
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Principal Industry Consultant Global,
IDeaS Revenue Solutions
March 2019 – March 2022
Advising clients at global level on strategic projects such as sustainable transformational change, commercial restructuring, education and strategic people development, guided by a solid understanding of the client’s business, markets and industry.
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Director, Revenue Management for Hire
Europe (RMH), IHG
May 2013 – May 2018
Leading the remote European Revenue Management for Hire team (30+ highly professional revenue management consultants in 6 different countries) supporting 150+ hotels in Europe.
Leading and developing the team in strategic consulting with assigned hotels in revenue/yield strategies including pricing (strategies), demand analysis, yield management and business mix optimization.
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Regional Director, Hotel Performance
Support Southern and Western Europe, IHG
January 2009 – April 2013
Building and leading the Hotel Performance team in Southern Europe (ca. 250 hotels, 20K rooms) by acting as the primary business partner to franchisees – GMs and owners. Through hotel strategic consulting, manage all areas of hotel performance support for hotels in assigned region, including support on how to maximize revenue generation from the system and ensuring that brand values are fully reflected in the hotel’s operations.
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Area Revenue Manager - Spain/Portugal
& Italy, IHG
September 2006 – December 2008
Overseeing revenue strategies for multiple hotels, achieving significant performance improvements.
Project and Change Management, Business Strategies, Revenue Management, Pricing Strategies, Team Leadearship.