Elanor Colleoni

Elanor Colleoni is currently Assistant Professor at IULM University Milan in the field of corporate reputation, organizational legitimacy and corporate social responsibility, with a particolar focus on the impact of new communication technologies on corporate reputation.

She has been appointed Research director of the Center for Strategic Communication at IULM (CECOMS-Iulm).

Prior to that, she worked as Global Senior Director of RepTrak Methodology at Reputation Institute, a company leader in corporate reputation consultancy.

She has worked as Assistant Professor at Copenhagen Business School, Visiting Scholar at University of Chicago at Illinois UIC-Chicago, visiting scholar at WZB in Berlin and CEPS in Luxemburg.

Her research has been published in leading management and communication journals, such as Academy of Management Review, Busines & Society, Journal of Communication, among others.

She is also recognized as CSR and Reputation expert by the European Commission, where she has served for several years as an independent evaluator for the FP7 and Horizon 2020 Call CAPS (Collective Awareness Platforms for Sustainability and Social Innovation).

Honors:

2019 Best published paper award from this year's Academy of Management OCIS division (3rd runner up)

2018 Best Paper Finalist Award Business & Society (SAGE Journal).

2007 Scholarship awarded by European Union at IRISS, Integrated Research Infrastructure in Social Sciences, Luxembourg Institute of Socio-Economic Research (LISER), Luxembourg.

PRINCIPALI AREE DI INTERESSE SCIENTIFICO

Corporate Reputation, Organizational legitimacy, Corporate Social responsability, Corporate reputation measurement, Business ethics, Digital methods, Critical consumer theory

Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.

Peer-reviewed Articles

 1) Illia, L., Colleoni, E. and Meggiorin, K. (2021) “How Infomediaries on Twitter Influence Business Outcomes of a Bank”, International Journal of Bank Marketing, https://www.emerald.com/insight/content/doi/10.1108/IJBM-08-2020-0414/full/html

2) Ravasi, D., Etter, E., Colleoni, E. (2019) “Why Would the Rise of Social Media Increase the Influence of Traditional Media on Collective Judgments? A Response to Blevins and Ragozzino”, Academy of Management Review 44 (1), 222-226.

3) Etter, M., Ravasi, D., Colleoni, E. (2019) “Social media and the formation of organizational reputation”, Academy of Management Review 44 (1), 28-52.

4) Arvidsson, A. and Colleoni, E. (2018) “La solidarietà connettiva: co-working e la ricomposizione del lavoro creativo (Connective solidarity: co-working and the reconstruction of creative work)”, AIS Journal of Sociology n.11

5) Etter, M. Colleoni, E., Illia, L., Meggiorin, K., D’Eugenio, A. (2018) “Measuring organizational legitimacy in social media: Assessing citizens’ judgments with sentiment analysis”, Business & Society 57 (1), 60-97.

6) Pedersen, S., Razmerita, L., Colleoni, E. (2014). “Electronic Word of Mouth communication and consumer behaviour: an exploratory study of Danish social media communication influence”, Professional Communication Knowledge Management Cognition, 5(1), 112-131.

7) Colleoni, E., Rozza, A., Arvidsson, A. (2014), “Echo chamber or Public Sphere. Predicting political orientation and measuring political homophily in Twitter using big data”, Journal of Communication 64(2), 317–332.

8) Colleoni, E. (2013),“CSR communication for organizational legitimacy in social media", Special Issue on CSR Communication, Corporate Communications: An International Journal 18 (2), 228 - 248.

9) Arvidsson, A., and Colleoni, E. (2012)“Value in Informational Capitalism and on the Internet. A reply to Christian Fuchs", The Information Society 28:3,135-150

 

Peer-reviewed papers published in Conference Proceedings:

 1) Chiappini, L. and Colleoni, E. (2015) “Makers and the city”, Digital Polis Conference

2) Monti, C., Rozza, A., Zappella, G., Zignani, M., Arvidsson, A., Colleoni, E., (2013) “Modelling political disaffection in Twitter”,ACM International Conference on Knowledge Discovery and Data Mining

3) Hansen, L.K., Arvidsson, A., Nielsen, F.A., Colleoni, E., Etter, M. (2011) “Good Friends, Bad News -Affect and Virality in Twitter ",Springer Communications in Computer & Information Science

 

Book Chapters

 1) Vicari S., Colleoni E.,  d'Ovidio, M. (2015),”The Making of the Human City”,in S. Veca (a cura di), The Many Faces of Sustainability,Milano: Feltrinelli.

 2) Colleoni, E., Marino, S., Galetto, M. (2014), “Radical unionism in Italy”, in Connolly, H., Kretsos, L. and Phelan, C. (Eds.), “Radical Unions in Europe and the Future of Collective Interest Representation”, London: Peter Lang.

 3) Colleoni, E. (2012) “New forms of Digital Marketing Research", in Belk, R. and Liama, R. (Eds), "The Routledge Companion to Digital Consumption”, London: Routledge

 

Ebooks

 1) Colleoni, E. (2015). Makers, Milano: Fondazione Feltrinelli.

 

Peer-reviewed conference papers:

 1) Colleoni, E., Illia, L., Zyglidopoulos, S., (2019) “Beyond differences: The use of Empty signifiers as an organizing device with fragmented stakeholders”, International Association for Business and Society (IABS), San Diego, CA.

 2) Illia, L., Etter, M., Colleoni, E, Meggiorin, K. (2017) “Moral reasoning and cross-media salience”, International MOC-TIM Academy of Management Conference, ETH, Zurich

 3) Arvidsson, A. Etter, M., Colleoni, E (2012). "General Sentiment: An Emerging Value Form in the Information Economy?", EGOS

 4) Colleoni, E., Arvidsson, A., Hansen, L.K., Marchesini, A. (2011) “Measuring Corporate Reputation using Sentiment Analysis”, 15th International Conference on Corporate Reputation

Although IULM University takes all necessary care to ensure the publication of correct, updated and complete information, it is not responsible for the contents of the curricula published online on the Portal www.iulm.it. The holder of this curriculum vitae is the exclusive guarantor and responsible for the correctness and truthfulness of the information contained therein.

COURSES 2021/2022

Bachelor of Science in Corporate Communication and Public Relations

- Public Relations (Workshop)

Bachelor of Science in Tourism, Management and Culture

- Analisi competitive e sostenibilità

Master's Degree in Hospitality and Tourism Management

- Marketing Strategies in Hospitality and Tourism - Introduction to Data Analysis for Marketing Research

Master's Degree in Strategic Communication

- Brand, Identity & Reputation

COURSES 2020/2021

Bachelor of Science in Strategic Communication

- Brand, Identity & Reputation

COURSES 2019/2020

Bachelor of Science in Strategic Communication

- Brand, Identity & Reputation

COURSES 2017/2018

Bachelor of Science in Strategic Communication

Brand, Identity & Reputation

- Identity & Reputation Management