Open Week Master Degree Courses

Students - 22 December 2021

From 7 to 10 February 2022  discover IULM Master's Degree Courses 

Would you like to know which are the academic programmes IULM has to offer? Come to the campus or follow the Open Day in streaming. From 7 to 10 February 2022 you can find out about the programmes of the Master's degree courses.

Here is the programme



Art, Valorization and Market

  • 10:30 am - Room 146

Managers, critics, gallery owners, museum directors, art exhibition curators, cultural communicators and consultants who know how to manage the relationship between art and the market in all its phases. The Master's Degree in Art, Valorisation and the Market will provide you with the art-historical, economic and managerial skills to deal with the valorisation and management of artistic and cultural heritage in museums, foundations, organisations and public and private bodies. The course includes workshops and "on the job" experiences, cycles of seminars with protagonists of the art system and opportunities to interact with public and private institutions and foundations, as well as a final project-work consisting in the curatorship, organization and communication of a contemporary art exhibition.

Hospitality and Tourism Management

  • 2:30 PM - Sala dei 146

The Master's Degree Course in Hospitality and Tourism Management is addressed to the best graduates, in Italy or abroad, who are interested in managerial and entrepreneurial positions in different sectors of tourism and services, such as hotel chains, airlines and companies in the field of events, online travel and territorial the end of the first year, students will be able to decide whether to continue their education at IULM (Digital technologies and data for tourism and creative industries or Sustainable destinations management and communication) or to attend the second year abroad, in the United States (Hospitality and Tourism Management), and thus obtain a double degree, Italian (Laurea Magistrale) and American (M.Sc). In collaboration with the University of Central Florida.


Television, Cinema and New Media

  • 11:00 AM - Auditorium

Unique on the national scene, the Master of Science in Television, Film and New Media identifies traditional media and new digital frontiers as the key to making you a professional in creative enterprises. It trains authors, directors and producers of cinema and (web)TV, festival organizers, digital effects experts and video game designers. It is structured in three addresses: Cinema and new technologies, with an introduction to digital cinema and animation; Television and crossmedia, with a focus on streaming techniques and the production of serial products; New media, music and digital stories, for the design and creation of interactive products for the web, commercials and music videos. In collaboration with Mediaset, Sky, Magnolia, Teatro alla Scala, We Are Social, Noir in Festival and Torino Film Festival.


Specialist Translation and Conference Interpreting

  • 3:30 p.m. - Sala dei 146

The Master's Degree in Specialist Translation and Conference Interpreting will consolidate your linguistic background to become a professional with advanced skills in specialized languages. You will acquire a solid knowledge of two foreign languages: in addition to English, you will choose one of French, German, Spanish, Arabic and Russian. You can choose between two curricula: Translation, which will prepare you to work in publishing, advertising, manuals and multimedia, or Interpreting, to become a professional in simultaneous and consecutive interpreting and work in companies, institutions and international organizations, in Italy and abroad.


Marketing, Consumption and Communication

  • 10:00 AM - Auditorium

The Master's Degree in Marketing, Consumption and Communication, divided into the three areas of Brand Management, Digital Marketing Management and Retail Management, will provide you with the necessary skills to work in the field of marketing and brand communication. You will be able to work as a marketing manager, brand and product manager, CRM manager, manager of online and offline sales networks of industrial and commercial companies, manager in the areas of digital marketing or analyst in consulting companies. Attentive to the evolution of the markets, it will provide you with the tools to interpret the current scenarios and have a vision of the future projected towards innovation.

Artificial intelligence for Business and Society

  • 11:00 - Auditorium

Artificial Intelligence and the advanced use of data are radically redefining the logics and processes of marketing and business communication and will have an increasingly relevant impact on society in general. The new master's degree course in Artificial Intelligence, Business and Society trains professionals with interdisciplinary skills - humanities and technology - able to use the most innovative technologies to do marketing, communication and guide the processes of change in companies. The course is structured to train: digital strategist, citizen data scientist for marketing, data analyst, data-driven decision maker. Professional figures increasingly sought after by companies of all sizes.

Strategic Communication- Dual degree ENG

  • 12:00 - Auditorium

A Master's Degree, entirely in English, to train professionals for managerial roles in the communication departments of companies and organizations or within international PR and communication agencies. The curriculum combines technical-specialist teaching and content oriented to develop transversal skills and includes lessons with a strong practical and project-based approach. The course is supported by an Advisory Board that includes executives from leading companies and agencies and allows to obtain a Dual Degree at Huddersfield University (UK) and Cardiff Metropolitan University (UK).