Professional journalist, member of ODG Milan since 8/3/2006
Editorial contributor at Il Sole 24 Ore, Corriere Economia, Mark Up for articles, interviews, reports on retail, marketing, digital communication.
Teaching experience
October 2015 - October 2019: seminars, In Store Marketing course at Iulm University Milan, master's degree in Marketing, Consumption and Communication.
October 2019-present: co-teacher, In Store Communication course at Iulm University Milan, master degree in Marketing, Consumption and Communication.
February 2021-present: lectures for the Marketing workshop at Iulm University Milan, degree course in Public Relations and Business Communication.
October 2020-Present: thematic lectures in English in Master in International Marketing & Sales Communication, Iulm University Milan.
October 2015-Present: faculty of courses in Fashion Marketing, Digital Fashion, Social Media Marketing at Istituto Marangoni Milano (in English).
October 2018-Present: faculty of courses in Fashion Marketing & Visual Merchandising, Retail Marketing, In Store Fashion Branding at Milano Fashion School.
October 2018-Present: seminars in English on Visual Merchandising for visiting students, Ximan Color Beijing, at Milano Fashion School.
October 2008-October 2015: holder of Retail Marketing & Visual Merchandising, Fashion Marketing, In store Communication courses at ESE - European School of Economics Milan.
Foreign languages
English (mother tongue), French (fluent), Japanese (intermediate).
Education
October 1995-March 2000: IULM University Milan, degree in Public Relations, Consumption and Advertising.
October 2008-March 2012: Statale University Milan, bachelor's degree with honours in Modern Languages and Literature.
MAIN AREAS OF SCIENTIFIC INTEREST
Retail, visual merchandising, in store communication, metaverse, virtual reality, social commerce. Digital communication, social media marketing, digital fashion.
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