The Master offers a preparation in what is fundamental in the management of products that characterize Made in Italy such as the ability to understand the evolution of fashion and design, changes in the consumer, marketing strategies, communication, company branding and retailing.

Study trips abroad provide an international vision of the fashion business by imparting the skills to exploit domestic products. 

At the end of teaching activity, two study awards of €3,000 each are to be granted to students who during the Master course distinguished themselves for educational merit and professional ability.

The master provide students with the opportunity to do a curricular internship (3 or 6 month duration) in order to put into practice the competences and skills acquired during the course.

Relevant brands cooperate on internships, among others:
Aeffe, Armani, Antonio Marras, Agenzia Efficere, APStudio, Attila & Co, Blufin, Calvin Klein, Camera della Moda, Cesare Paciotti, Chanel, Chiara Boni, Church, Coin, Dsquared, Emanuel Ungaro, Ermenegildo Zegna, Elementi Moda, Etro, Various Textiles Federation, Fendi, Ferragamo, G. Ferrè Foundation, Furla, Gilli, Loro Piana, Louis Vuitton, Malo, Margiela, Massimo Bonini, Maurizio Baldassari, Max Mara, Moschino, Outline, Paola Frani, Pignatelli, Pitti Immagine, Pollini, Replay, Sergio Tacchini, Sinerga, Stefanel, Swarovski, Tod's, Trussardi, Valentino, Versace, Visibilia, Yoox