Besana A., Bagnasco A., Esposito A., Calzolari A., It’s a matter of attention. The Marketing of Theatres in the Age of Social Media, International Journal of Arts Management, 20(3), 2018.
Esposito A., Besana A., U.S. community foundations: building a generous society in challenging times. Journal of Nonprofit and Public Sector Marketing, 30(2), 2018.
Besana A., Esposito A., Economics, Marketing and Performances of U.S. Classical Music: journeyin’ together to de promise land. In AA. VV., Advances in Panel Data Analysis in Applied Economic Research, Springer Verlag, 2018.
Besana A., Economics, Competition and Coopetition of the Italian Private Welfare State. In AA. VV., Eurasian Business Perspectives, Springer Verlag, 2018.
Besana A., Esposito A., Memory, Marketing and Economic Performances in USA Symphony Orchestras and Opera Houses, European Journal of Economics and Business Studies, 9(1), European Center for Science Education and Research, 2017.
Besana A. Esposito A., Heritage-led Growth in Europe: an die Freude of Economics and Marketing. In AA.VV., Click, Connect and Collaborate! New Directions in Sustaining Cultural Networks, ENCATC, Brussels, Belgium, 2017.
Esposito A., Besana A., Branding in U.S.A. art museums: successful names behind portraits. In AA. VV., 20th Excellence in Services International Conference: Conference Proceedings, Università degli Studi di Verona, 2017.
Besana A., Esposito A., For Love and Money! Employees, Volunteers and economic Performances in USA nonprofit art organizations. In AA. VV., Global and national business theories and practice: bridging the past with the future Euromed Press, 2017.
Besana A., Esposito A., Economics and Marketing of E-commerce at 0 km and further on the path towards S-commerce. In AA. VV., Advances in Applied Economic Research, Springer Verlag, 2017.
Besana A., Animal Spirits or Engaging Spirits? The importance of the not-for-profit economy, coopetitiveness and grant-making foundations. In AA. VV., Factors affecting firm competitiveness and performance in the Modern Business World, 2017.
Esposito A., Besana A., Sense and sensibility in the contemporary generous society: economics and social media communication of the biggest grant-making foundations, Social Business, 2016.
Besana A., Esposito A., Economia, comunicazione e marketing del nonprofit, McGraw-Hill Italia, Milano, 2016.
Besana A., Esposito A., Tourism curricula, entrepreneurial engagement and stakeholders’ satisfaction: economics and relationship marketing of universities, Eurasian Business Review, 2016.
Besana A., Esposito A., Vannini C., Economics and Marketing of Italian Visual Arts, Advertising and Intangibles for multiple Stakeholders’ Engagement. In AA. VV., Cultural Management Education in Risk Societies-Towards a Paradigm and Policy Shift?!, ENCATC, Brussels, Belgium, 2016.
Besana A., Esposito A., Understanding Economics and Marketing of Ecomuseums. An exploration of a USA sample. In AA. VV., Eurasian Studies in Business and Economics, 2016.
Besana A., Esposito A., Community Foundations: the Philanthropy for Development of Communities. In AA. VV., The Ecology of Culture: Community Engagement, Co-creation, Cross Fertilization, ENCATC, Brussels, Belgium, 2015.
Besana A., Esposito A., Marketing e fundraising degli ecomusei americani, Mercati e Competitività, n.4, 2015.
Besana A., Bagnasco A., Tourism as an Exit Strategy at Crisis Times, Open Journal of Applied Sciences, 2015.
Besana A. Le fondazioni di origine bancaria per la cultura e lo sviluppo locale. In AA. VV., Il turismo culturale europeo: città ri-visitate. Nuove idee e forme del turismo culturale, Franco Angeli, 2014.
Pur applicando tutte le necessarie diligenze volte a garantire la pubblicazione di informazioni corrette, aggiornate e complete, l’Università IULM non è responsabile dei contenuti riportati nei curricula pubblicati online sul Portale www.iulm.it. Il titolare del presente curriculum vitae è garante e responsabile in via esclusiva della correttezza e veridicità delle informazioni in esso riportate.
Pur applicando tutte le necessarie diligenze volte a garantire la pubblicazione di informazioni corrette, aggiornate e complete, l’Università IULM non è responsabile dei contenuti riportati nei curricula pubblicati online sul Portale www.iulm.it.
Il titolare del presente curriculum vitae è garante e responsabile in via esclusiva della correttezza e veridicità delle informazioni in esso riportate.