Insegnamenti e programmi a.a. 2019/2020
I materiali didattici da scaricare online ed eventuali esiti di prove intermedie saranno disponibili sulla Community IULM all’indirizzo https://community.iulm.it/. La password di accesso e altre informazioni relative al singolo corso verranno comunicate dal Docente una volta iniziati i corsi.
ATTIVITA' FORMATIVE VINCOLATE
PER STUDENTI AL I ANNO
| DISCIPLINE E CFU | DOCENTI | SEMESTRE |
| Managing Hospitality and Guest Services Organizations - 6 | Manuela De Carlo Kevin Murphy |
1° |
|
Marketing Strategies in Hospitality and Tourism - 18 Strategic Marketing in Hospitality and Tourism Digital Marketing for Hospitality and Tourism Introduction to Data Analysis for Marketing Research |
Martha Mary Friel Valeriya Shapoval Mirko Lalli Raffaele Filieri Stefano Draghi |
1° 2° 2° |
| Critical Issues in Hospitality and Tourism Human Resources - 6 | Luca Quaratino |
2° |
| Accounting and financial management - 6 | Ruggero Sainaghi |
1° |
|
Cultural Heritage, Arts and Tourism - 9 |
Anna Luigia De Simone Elena Flavia Castagnono Berlinghieri Nicola Bellini Renato Boccali |
2° |
|
Innovation for Sustainable Tourism Development - 9 Geography for Sustainable Tourism (includes Urban Tourism Lab) |
Marco Maggioli Florent Cholat |
1° |
| Management Issues for Sustainable Destinations |
Armando Peres |
1° |
|
Communication Skills: English for Business - 6 |
Giuliana Elena Garzone Anna Re |
1° |
ATTIVITA' FORMATIVE A SCELTA
PER STUDENTI AL I ANNO
| DISCIPLINE E CFU | DOCENTI | SEMESTRE |
| Creative Leadership - 3 | Francesco Galli | 1° |
| Visual Narratives for Business -6 | Andrea Fontana |
2° |
| Psicanalisi, estetica e comunicazione -6 | Massimo Recalcati |
2° |
ATTIVITA' FORMATIVE VINCOLATE
PER STUDENTI AL II ANNO
| DISCIPLINE E CFU | DOCENTI | SEMESTRE |
| Creativity and Design of Tourism Policies - 6 |
Monica Morazzoni Valeria Pecorelli |
1° |
|
Competitive Strategies for the Tourism Industry - 6 Creative Industries and Tourism Business Development in Tourism |
Angelo Miglietta |
1° |
|
E-tourism technology and digital marketing - 18 ICT and Digital Marketing for the Tourism Industry (Includes Workshop "Digital Innovation for the Travel Industry Competitiveness" (24 ore) E-tourism Techonology, Methods and Big Data |
Raffaele Filieri Emanuele Mele Bruno Sfogliarini |
2° 1° |
|
Communications Skills: Cross Cultural Communication Multicultural Communication Workshop |
Anna Re Raffaella Bossi Fornarini |
2° |
ATTIVITA' FORMATIVE A SCELTA
PER STUDENTI AL II ANNO
| DISCIPLINE E CFU | DOCENTI | SEMESTRE |
| Information Design and Data Visualization - 3 | Michele Mauri | 2° |
| Travel: Relativism and Hospitality — 3 | Emilio Mazza | 2° |
| Corporate Social Responsibility and Sustainability -3 | Stefania Bertolini | 1° |
| Design Thinking for Business -3 | Ileana Stigliani | 2° |
| Event Management -3 | Yesim Tonga Uriarte | 1° |
| Revenue Management -3 | Luciano Scauri | 1° |
| Place Image, Identity, Brand -3 | Robert Govers | 2° |
| Creative Leadership - 3 | Francesco Galli | 1° |
| Visual Narratives for Business — 6 | Andrea Fontana | 2° |