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Marketing with digital and social media
Master's & Executive Education

Courses Executive Marketing with digital and social media

Scientific Director: Prof. Guido Di Fraia

Master's & Executive Education

Courses Element context='current' type='content' key='OS_tipologia' format='title']Marketing with digital and social media

Scientific Director: Prof. Guido Di Fraia

Start

07/02/2020

Duration

72 Hours

Language

Italian

Academic venue

Milan

Course information

Internet and social media have revolutionized the language of communication and marketing tools. Hence the idea of a training path that addresses the main aspects of digital marketing and examines social media to help communication and marketing professionals to make the most of the potential offered by the Internet.


The Course is addressed to:
Professionals in corporate communication, marketing and public relations working in public and private companies, agencies, media centers and dealerships; freelance professionals working in the field of business consulting; graduates in disciplines related to communication sciences, public relations and advertising.

The course aims to:
Deepen the theoretical-conceptual knowledge fundamental to understand the communication models and languages of the different digital channels and "relational spaces" that are generated through them.

Further information
Departure: 7 February 2020
Deadline: 4 April 2020
Days and times: Friday, from 9:30 to 18:30 - Saturday, from 9:00 to 13:00, every other week.

Contatti

IULM Communication School
Via Carlo Bo, 1 - Milano

Tel: + (39)02 89 141 2311
Fax: + (39)02 89 141 2371

[email protected]

Costs and registrations

Cost: € 2,100+VAT